In this snippet from my presentation at the Get A Life Conference in Chicago, you'll learn:

• The three places where new business comes from for law firms.
• Why effective legal selling is not "selling."
• Questions to ask in a new-business call.
• Why you should not make cold calls.
• The No. 1 way for lawyers to establish their credibility.
• How to find the time to do marketing and business development.
• Why you should join a trade association - not a bar association.
• How to get new files by visiting clients.
• Learn who the lawyers are that clients will buy services from.

It's on YouTube at http://www.youtube.com/watch?v=Cl8G3LYCMoM