Blog

No One Cares Where You Went To Law School

Posted by Larry Bodine | Aug 14, 2016 | 0 Comments

Where 20i 20went 20to 20law 20school

Please open your law firm's website and take a moment to review your bio.

Does your bio reflect what you want your website visitors to know about you?  Does it tell them what they want to know about you?

Or, is your bio like most attorney bios out there – boring – with information on where you went law school, how many years you've been in practice and other details that no one really cares about.  It's true – no one really cares about where you went to law school.

I came across the diagram on Matt Homann's old Nonbillable Hour website and thought it offered a great, yet simple visual of what a lawyer's bio typically includes and what clients wish were in a lawyer's bio.

Take a look at the image and go back to your website bio. Is it time for an update?

Take a few minutes now to revise post an updated bio that shares what your website visitors will want to know about you.

About the Author

Larry Bodine

Attorney and journalist Larry Bodine is the Senior Legal Marketing Strategist at LawLytics law firm marketing.

Comments

There are no comments for this post. Be the first and Add your Comment below.

Leave a Comment

Larry with LawLytics CEO Dan Jaffe at LawLytics Headquarters.

Larry dan 1

As the Senior Legal Marketing Strategist at LawLytics, Larry helps craft strategies that turn law firm websites into extraordinary assets while demystifying law firm SEO.

Ken Hardison Presents the PILMMA Hall of Fame Award

Ken 20hardison 20presenting 20award 20to 20me 20at 20pilmma 20july 202015

At the Annual Summit of the Personal Injury Lawyers Marketing and Management Association, President Ken Hardison honored me with this award.

Nationally Recognized Legal Marketing Expert Larry Bodine

Larry 1

Larry Bodine is considered by many to be the foremost expert on business generation.