Blog

Using LinkedIn as a Marketing Tool

Posted by Larry Bodine | Nov 19, 2016 | 1 Comment

As published in: LinkedIn is back in the news since Microsoft purchased it in June for $26.2 billion (about $250 per active user). Features are being changed and added regularly, causing lawyers to ask how to use LinkedIn as a marketing tool. Is LinkedIn a good way to generate new busines...

2017 Attorney Social Media & Digital Marketing Survey

Posted by Larry Bodine | Nov 02, 2016 | 0 Comments

Virtually every business, including law firms and attorneys, are using digital and social media marketing as a strategy to reach clients and prospects. Now attorneys can see if and how you're outpacing your competitors by taking the 2017 Attorney Social Media & Digital Marketing Survey.  Heal...

Slides & Recording: 8 Ways That Successful Attorneys Get Clients Online

Posted by Larry Bodine | Sep 06, 2016 | 0 Comments

What you will discover: 75 million reasons to reach America's largest generation of all time. What happens now that Google is operated by artificial intelligence. Online tools to make your social media efforts effective. Overcoming short attention spans with eye candy. Getting website visitors to share your content with potential clients. Making the most of online reviews The magic of giving things away for free Thought leadership vs. SEO and PPC

Why Are You Still Using Wordpress?

Posted by Larry Bodine | Aug 28, 2016 | 0 Comments

Law firms like to use Wordpress because it is free. GoDaddy, Wix and Weebly are free, too (or almost free) and you get what you pay for. It's hard to beat free, unless you want to attract clients and get referrals from lawyers.

No One Cares Where You Went To Law School

Posted by Larry Bodine | Aug 14, 2016 | 0 Comments

Before you check out the image below, please open your law firm's website and take a moment to review your bio. Does your bio reflect what you want your website visitors to know about you?  Does it tell them what they want to know about you? Or, is your bio like most attorney bios out there – b...

Only The Alpha Marketers Will Survive In The Law

Posted by Larry Bodine | May 18, 2016 | 0 Comments

Competition is fierce in the legal profession, with work being outsourced to India and legal form companies advertising on TV. As a result lawyers are increasing their investment in marketing and business development — so you can expect to hear from your favorite law firm soon.

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Larry with LawLytics CEO Dan Jaffe at LawLytics Headquarters.

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As the Senior Legal Marketing Strategist at LawLytics, Larry helps craft strategies that turn law firm websites into extraordinary assets.

Ken Hardison Presents the PILMMA Hall of Fame Award

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At the Annual Summit of the Personal Injury Lawyers Marketing and Management Association, President Ken Hardison honored me with this award.

Nationally Recognized Legal Marketing Expert Larry Bodine

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Larry Bodine is considered by many to be the foremost expert on business generation.